Rainbow Auto Center, a long-standing auto body shop in Hayward, CA, announced the introduction of a new, comprehensive collision support program designed to streamline the post-accident experience for vehicle owners, addressing common customer pain points, such as navigating complex insurance claims and securing timely, quality repairs.
The program aims to simplify the entire repair journey, from initial towing and car rental coordination to direct communication with insurance providers and final vehicle detailing.
“Drivers should not have to feel overwhelmed after a collision,” said Alan Ton, owner of Rainbow Auto Center. “The goal of this program is to simplify the entire process — everything from towing and car rental to insurance communication and final detailing is taken care of under one roof.”
Citing industry studies, the shop said a significant number of drivers reportedly avoid reporting non-fault accidents due to misconceptions about increased insurance premiums, leading to delayed repairs and potentially greater vehicle damage. Rainbow Auto Center’s program seeks to counteract this by educating drivers and taking on the full burden of the repair process.
The new program offers immediate support, including 24-hour towing and car rental coordination, even for cases not fully covered by insurance. Upon arrival, Rainbow Auto Center conducts thorough damage inspections and communicates directly with insurance companies to secure prompt repair approvals. Providing accurate repair timelines and cost transparency is a key component of the program.
Rainbow Auto Center technicians are certified to service a wide range of vehicle brands, including American, Japanese, German, and European makes. The facility is equipped with advanced technology for auto body painting, frame restoration and glass replacement, using PPG’s computerized color-matching system for seamless paint repairs.
Every customer receiving a repair through the program also benefits from a lifetime warranty on auto body paintwork. Vehicles are returned fully cleaned and detailed.
Rainbow Auto Center now takes full responsibility for communication with insurance adjusters to eliminate confusion and delays.
“From the beginning, the mission has been to raise the standard of what a collision repair experience can be,” said Ton. “It’s not just about fixing dents and panels — it’s about giving drivers clarity, convenience and confidence in a time of uncertainty.”
Founded in 1929, Rainbow Auto Center has built a reputation for excellence in the East Bay area. The launch of this program is a strategic move to adapt to the evolving demands of the automotive repair market and to maintain a competitive edge. The shop operates Monday through Saturday, offering flexible scheduling to accommodate customers.
