Friday, 05 October 2018 13:51

VECO Experts CEO Speaks at CAA East Bay September Meeting

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"The biggest issue is when the system is not used as designed or when management does not make it a priority. The form sits on the car's windshield and collects dust. Every time an owner or manager walks by it and ignores it, they're telling their crew that it's okay. I tell shops that they need to enforce it and stay on top of it like their lives depend on it."


Another intriguing topic that Olson introduced is called his "Canary in the Coal Mine" philosophy. One of the 10 Canary in the Coal mine topics is the internal comeback.


"When a car moves from one department to another or goes to a technician, the question is this: Is the vehicle truly ready to enter that next stage? And the answer is often no," Olson said. "With vehicles going back and forth between departments, time and money are wasted and the technician is losing money along the way. We call them internal comebacks and they're the most common types that most shops encounter.


"There are different types of internal comebacks, so we have broken them into three categories---soft, medium and hard. With a soft comeback, the painter just fixes the issue on his own, but it still costs the shop materials and time. A medium comeback is when a painter goes and gets a body technician, losing 20 minutes on average and materials per technician. And with a hard comeback, the vehicle is sent back to the body department, losing at least 30 minutes, a half day of cycle time and materials."


Even the soft comebacks can add up over time, Olson outlined.


"A 200 percent efficient technician with a soft comeback will cost the shop $25 per car in labor and about $10 in material, and the technician will lose one half-hour off their paycheck,” he said. “Research shows that 60--70 percent of all the vehicles coming through the average shop will experience at least a soft comeback."


With 35 years of industry experience, Olson is a co-founder and former COO of VeriFacts Automotive LLC. He left VeriFacts Automotive in October 2016. Currently, he is the CEO of Vehicle Collision Experts LLC (VECO Experts). He is also president of Future Forensics – Automotive Damage Investigations, a company he founded in 1997.