According to Jeff Lovell, President and Executive Director of ASA Northwest, “We had over 900 industry professionals at ATE 2018 and a record number of shop owners, managers, service advisors, technicians and 62 auto instructors from high schools and colleges attended three days of management and technical training.
“It is so gratifying to have ATE grow each year and establish itself as the West Coast’s premier training event. Our volunteers help make this exceptional event that provides quality training to all levels of the service and repair industry.”
Touted as the largest automotive training event on the West Coast, ATE 2018 offered 60 educational sessions for collision, mechanical and service facilities presented by the nation’s best trainers in the industry.
“I-CAR again partnered with ATE, offering nine collision classes during this event. We had great attendance for these classes, and after the classes, the students enjoyed the trade expo,” stated Rod Hall, I-CAR instructor.
Among the many educational sessions, several keynote presentations stood out to participants. During lunch on Friday, keynote speaker Dan Gilley talked to attendees about “Personal Responsibility” and during Saturday’s breakfast, Richard Flint presented “Your Future Belongs to You.” The ATE Committee held a Town Hall Meeting during lunch on Saturday with industry experts Carm Capriotto, Jerry Smith, Donny Seyfer and Scott Brown discussing where the industry is headed in the upcoming years. Gary Smith energized attendees with “How Insane is Your Brain” during his keynote presentation on Sunday morning.
“The ATE Committee did a great job of choosing seminars that the automotive industry needs,” said Butch Jobst, ASA Northwest Chairman of the Board, B & B Automotive, Inc. in Aberdeen, WA. “ATE is one of the most affordable training events on the West Coast. The goal of the ASA Northwest Board is to make everyone attending ATE feel like they are special and more than just a face in the crowd.”
ATE 2018 also featured an extensive trade show in addition to the educational offerings. Industry vendors exhibited automotive parts, specialty products, service and repair equipment and shop management services. Several door prizes were also presented to the attendees at the show.
Sponsors for ATE 2018 included ACDelco, Advance Auto Parts, AutoLogic, AutoVitals, Autoshop Solutions, Benefit Consultants Northwest, Bolt On Technology, Bosch, CarQuest Technical Institute, Car People Agency, Drivelines NW, Electude, Federated Insurance, GreenHaven Interactive, Interstate Batteries, Kukui Corporation, LKQ Corporation, Mudlick Mail, NASTF, Parts & People, RLO Training, Rob Harris/Wholesale Leaders, Seattle Automotive Distributing, Shepard & Shepard Insurance, The ACT Group, Transmission Remanufacturing Company, Unifirst Corporation and WORLDPAC.
For more information on ATE, visit www.atetrainingexpo.com.