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Wednesday, 19 May 2021 23:33

I-CAR’s ‘Get to Gold Class’ Package Helps Nevada Auto Body Shop Commit to Complete, Safe and Quality Repairs

Written by Autobody News Staff
The team at Winners Circle Kustom Autobody. Owner Dale Dlugos is pictured in the center holding the I-CAR plaque. Jose Martinez, shop manager, is standing second from the left in the light blue shirt. The team at Winners Circle Kustom Autobody. Owner Dale Dlugos is pictured in the center holding the I-CAR plaque. Jose Martinez, shop manager, is standing second from the left in the light blue shirt.

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Dale Dlugos graduated high school in 1963 and began working at the Ford Motor Company assembly plant in Lorain, OH. After working the assembly line for seven years, he went into management for the next 23.

Winners Circle Kustom Autobody
Location: Henderson, NV
(702) 643-9981

 

Company At A Glance...
Type: Collision Repair
Facility Employees: 15
In Business Since: 1998
DRP Programs: Three
Number of Locations: One
Production Space: 14,000 square feet

 

In the early 1970s, he opened an auto body shop and asked an employee to manage it for him. He stopped by the facility nearly every day after finishing his shift at Ford.

 

In 1993, Dlugos retired from Ford, closed his shop and moved to Las Vegas the following year. He opened Winners Circle Kustom Autobody in 1998, located near Las Vegas Motor Speedway. He became friends with American automotive designer Carroll Shelby and assisted Shelby with many projects over the years. The shop was relocated to Henderson in 2014.

 

Dlugos' intent was to focus solely on custom work, but he soon realized there wasn’t a demand.

 

“I went back to what I know best---collision repair---and here I am today,” he said.

 

I CAR Jun2021 SPS 2

The shop used the Get to Gold Class package to achieve this industry-respected recognition.

 

While working at Ford, Dlugos learned the three Cs: circulate, check and correct. By implementing this at Winners Circle, it helps him maintain a high level of professionalism in all aspects of collision repair and ensure every vehicle is repaired properly. As the owner, he is on-site every day and accessible to customers.

 

Jose Martinez joined the company as body shop manager in 2020. With more than 30 years of experience, he said the shop is unique in the way employees have direct and friendly contact with customers and everyone in the shop gets involved in the repair process.

 

“What sets us apart from other shops is how we go above and beyond in every aspect of the repair and in the way we clean, detail and approach the final quality control check to adhere to our strict process,” said Martinez.

 

He added they do anything and everything to get a part.

 

“Dale sometimes even goes out of state to Utah or California to ensure we have the correct part,” he said.
 
When the auto body shop slowed down in 2020 due to the pandemic, Dlugos and Martinez allocated time to become an I-CAR Gold Class® facility. They signed up for I-CAR’s new “Get to Gold Class” package, introduced in November 2020. The all-inclusive training package was created for shops working toward I-CAR Gold Class® recognition, the highest role-relevant training achievement recognized by the collision repair industry.

 

In addition to receiving flexible payment options and discounts, shops have access to a dedicated customer care representative, an In-Shop Knowledge Assessment™, a customized training plan based on shop size and existing knowledge and turnover protection.

 

The program is intended to help shops achieve Gold Class recognition within a year, which may help shops satisfy OEM and insurance network requirements.

 

Martinez said the process took Winners Circle about two months to complete. First, an I-CAR assessor visited the shop and assessed technicians’ knowledge. Employees then...


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Last modified on Tuesday, 14 September 2021 22:06