Wednesday, 06 October 2021 19:19

AutoNation to Host 2 Events for Drive Pink Week to Fight Breast Cancer

Written by Auto Remarketing Staff

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AutoNation, whose charitable donations have all gone towards fighting cancer since 2013, will host October "Drive Pink" events at DRV PNK Stadium in Fort Lauderdale, FL, with InterMiami CF and 2021 Indy 500 winner Hélio Castroneves

Since launching its Drive Pink initiative in 2015, the dealer group has raised and donated more than $28 million to create awareness and support critical research and treatment through partnerships with cancer charities from coast to coast.


"We take tremendous pride in the many partnerships we've forged through our fundraising efforts not only during Breast Cancer Awareness Month but all year long," said Marc Cannon, executive VP and chief customer experience officer, in a news release. "It's thanks to the generosity and commitment of our partners and Associates that we're able to provide this substantial support."


On Oct. 12 and Oct. 20, AutoNation will host events at DRV PNK Stadium, in an effort to continue raising awareness and funds to drive out cancer. 


First up, on Oct 12, in celebration of the 6th Annual DRVPNK Across America Day, Inter Miami CF players will join AutoNation associates to fill comfort bags for cancer patients at AutoNation-sponsored, DRV PNK Stadium. Every October, Associates from more than 300 AutoNation locations unite to honor those touched by cancer. This year, AutoNation reps from more than 300 locations will write thousands of messages of hope to those who are battling the disease.    


Then on Oct. 20,  fans are encouraged to support the DRVPNK cause at the Inter Miami CF versus Toronto FC match with opportunities to honor loved ones touched by cancer by wearing pink that evening. The first 10,000 fans who enter the stadium will receive free pink rally towels. 


Inter Miami will also join AutoNation to recognize four-time Indy 500 champion Castroneves at the pre-game ceremony.  


We thank Auto Remarketing for reprint permission.