Tuesday, 10 November 2020 20:21

Mitsubishi Motors Extends ‘Small Batch---Big Impact’ Partnership With Nashville-Based Community Resource Center


...to more than 100 nonprofits in Middle Tennessee, serving a diverse client base, including at-risk children, disadvantaged seniors, domestic violence victims, refugees resettling in Middle Tennessee, the homeless and those with mental and physical challenges.


Normally, agencies pick up supplies from the CRC warehouse, but COVID-19 has necessitated the CRC to move into a direct-service model.


"While the situation surrounding COVID-19 changes daily, the need for basic household essentials remains constant across our communities. The Mitsubishi Outlander PHEV has allowed us greater flexibility in responding to those needs," said Community Resource Center Executive Director Tina Doniger. "In delivering these supplies, we are delivering hope, we are delivering peace of mind, and Mitsubishi is very much a part of that story."


The CRC partnership is a continuation of MMNA's corporate social responsibility initiative, known as "Small Batch---Big Impact," under which the company and its dealer partners plan to redefine the term "CUV" to mean "Community Utility Vehicle."


The CUV program is creating a series of vehicle loans to small nonprofits to help support local communities. Other CUV donations have been made to Las Vegas-based Goodie Two Shoes Foundation and Dallas-based Record the Journey, with both charities using their Mitsubishi vehicles to further their respective outreach and mission.


Source: Mitsubishi Motors North America

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