R Jones Collision 1
Des Moines, Iowa
Company At A Glance...
Type: Collision Repair
Facility Employees: Nine
In Business Since: 1971
Number of Locations: One
DRP Programs: One
Combined Production Space:
4,800 square feet
No newcomer to the industry, Jones knows real value when she sees it, and although spraying with AkzoNobel’s Sikkens delivers a high-quality product, Jones believes the real value in her relationship with AkzoNobel lies not only in the products they offer, but in the services they provide, such as their North American Performance Group meetings. Jones states, “AkzoNobel is not focused on selling paint; they’re focused on making us better.”
“My guys have never shot anything other than Sikkens, but AkzoNobel’s service, more than their products, has made R Jones Collision 1 a better shop,” Jones explains. “Our relationship with AkzoNobel isn’t just about paint – there are a lot of auxiliary benefits as well. Their service is what makes them stand apart. They provide robust educational training for the techs, front office and owners. The training is supplemented with a service consultant who can answer our questions and help us address any shop specific production problems we encounter.”
Jones continues, “It starts with someone who has their boots on the ground, someone who is solid, consistent and wants me to succeed. We have a great jobber, The Body Part Store, who makes sure we’re happy and well-serviced. If there’s ever a color-matching issue or any simple question, we have a direct line to them and they’re usually at the shop that same day. We’ve never had anything other than positive experiences with them.”
R Jones Collision 1 was founded in 1971 by Bob Jones and a silent partner, but in 1979, Bob bought out his partner and brought his brother, Richard, aboard to do body work while he took care of the estimates. Two years later, Ann Jones, Bob’s wife, joined the team in the accounting
and human resources arena.
Christy Jones began working for her father full-time in 2001, taking over her ill mother’s duties and moving to estimating and sales in 2004. In 2015, Bob and Richard Jones retired, leaving Christy as sole owner of R Jones Collision 1. The I-CAR certified shop repairs an average of 65 vehicles each month.
R Jones Collision 1 enjoys excellent productivity and performance with the use of AkzoNobel’s Sikkens paint system.
As the only female body shop owner in her market, Jones takes women’s struggles with automotive repairs quite personally. She points out, “Women are often stereotyped as uneducated when it comes to cars, and unfortunately, women sometimes get taken advantage of. My shop makes a concerted effort to ensure that women feel safe and secure, not intimidated, when they enter our facility. When they walk out, they can be confident that they received a safe, proper repair and they know we treated them right.”
Jones partners with a mechanic and an insurance agent to educate ladies on what happens to their car in collision and mechanical shops. “We teach attendees many important things they need to know about their cars to help them feel empowered. They also learn pertinent information about their insurance to prevent them from feeling intimidated by the process.”
Christy Jones owns R Jones Collision 1, making it the only female-owned-and-operated collision repair facility in the Des Moines area.
The shop also participates in other community services, including supporting NABC’s extrication classes and partnering with other local shops to donate vehicles to Recycled Rides. Additionally, R Jones Collision 1 belongs to four local business chambers and supports local high schools, in addition to recycling all waste from cardboard to metal scraps.
Developing trust with clients is vital to Christy Jones and is exactly what she expects in a company to whom she gives her business. Her father and uncle began spraying with Sikkens from AkzoNobel in the early 1990s. “R Jones Collision 1 has used Sikkens since before my time,” Jones admits. “We still shoot it,” she points out, “But if the product wasn’t performing like I need it to, I wouldn’t use it; however, it consistently meets and exceeds my requirements.”
AkzoNobel is dedicated to ensuring that Sikkens products achieve high quality results for their customers. In addition to being focused on technical excellence, high performance, innovation and sustainability, the company goes the extra mile – or ten – to guarantee that clients receive the expert service, training and advice needed to get the most out of their products.
“My productivity and profitability are exactly where I need them to be; The Body Parts Store would let me know if my business was suffering because it would impact them as well – what I buy from them,” Jones quips. “The quality is great, but the service is more important than the label. Service is vital, and both AkzoNobel and The Body Parts Store are very strong in that respect. My team and I have learned and grown so much from attending AkzoNobel’s North American Performance Group meetings. AkzoNobel wants to make me a better body shop and I truly appreciate that about them!”
To download a PDF of this article, click here.
1845 Maxwell Drive
Troy, MI 48084
To read more auto body shop profiles from the October 2019 Shop & Product Showcase, click here.