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Tuesday, 26 March 2019 21:58

AASP/NJ's NORTHEAST 2019 Features Industry’s Favorite Speakers

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Craig Seelinger, Vision+ program manager for BASF, presents “Business Data, Knowing Your Unknowns.” Craig Seelinger, Vision+ program manager for BASF, presents “Business Data, Knowing Your Unknowns.”


The 10 a.m. sessions on Sunday morning included “Scanning and Calibration – Getting it Right for Successful ADAS Diagnostics,” presented by Chuck Olson of AirPro Diagnostics, as well as an encore presentation of Betts’ “Expand Your Customer Base – Reach More Online Collision Repair Customers.” John Shoemaker, business development manager for BASF, delivered some useful documentation tips to gain maximum reimbursement on a variety of operations during “Damage Assessment Documentation: Key Steps for Maximum Reimbursement.”


At 12:30 p.m., Sherwin-Williams’ Lee Rush presented “Evolution, Not Revolution: Agile Re-Manufacturing.” Gredinberg discussed “Not Included Operations – Commonly Missed Items in Estimating,” covering operations that are frequently missed on estimates, from the front office to the production environment. At the same time, AkzoNobel’s Charlie Whitaker discussed severity and what parts of it are under the shop’s control during “You Schedule How?”


The sold-out trade show portion of NORTHEAST 2019 was open Friday evening from 5--10 p.m., Saturday from 10 a.m.--5 p.m., and Sunday from 10 a.m.--3 p.m. Attendees visited booths manned by nearly 150 exhibitors, including Accudraft, AkzoNobel, Axalta, BASF, CCC, Ford, Intrepid Direct, LiftNow, LKQ, Mitchell, PPG, SATA, Sherwin-Williams and USI Italia, among many others.


During the trade show, BASF showcased Value Beyond Paint through the Vision+ suite of value-added tools and services, with experts on hand to demonstrate the tools’ features. The booth also featured two custom vehicles: a Goolsby Customs 1974 Plymouth Duster and a Customs by Kilkeary ’56 Pontiac Star Chief Convertible. Jonathan Goolsby signed autographs on the trade show floor. Sherwin-Williams’ booth featured a meet-and-greet with Ryan Evans of "Counting Cars."


On Friday night, AASP/NJ hosted its Annual Exhibitor Appreciation After-Party at the Embassy Suites Meadowlands, and on Sunday, the association held its 11th Annual NORTHEAST Family Day, sponsored by CARSTAR.


Sponsors of NORTHEAST 2019 included BASF, Ford, American Honda Motor Company, PPG, NJ Parts of Flemington, Innovative Solutions and Technology/Pro Spot International, Axalta, Sherwin-Williams, Harbourtouch, and CARSTAR.


AASP/NJ's 42nd Annual NORTHEAST automotive services show is scheduled for March 20--22, 2020. For more information, visit

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