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Monday, 09 April 2018 20:48

Mopar Masters Guild Annual Meeting Mixes Business With Fun

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 From left, MMG Secretary Mike Opperman, President Susan McDaniel, Barbara Davies from Autobody News, Vice President Joe McBeth and Treasurer Don Cushing at MMG's annual meeting in Las Vegas, March 22--25.  From left, MMG Secretary Mike Opperman, President Susan McDaniel, Barbara Davies from Autobody News, Vice President Joe McBeth and Treasurer Don Cushing at MMG's annual meeting in Las Vegas, March 22--25.

Index

 

Subjects that MMG members discussed at the meeting included a wide range of marketing and efficiency strategies and systems to do a better job.                                                                                                                                                          

"We talked about a new tire marketing program that's designed to sell more tires; customer strategies for recalls; the wiADVISOR™ and how to use it to process customers quickly and accurately and how to get more customers to fill out surveys and get better feedback from them," McDaniel said. "In addition, we discovered phone techniques that can be used to more effectively get back to customers more promptly, especially when departments are busy and backed up. These types of presentations foster better communication, and that is one of the main advantages of being a member of the MMG." 


Another goal that the organization discussed at its annual meeting was a member drive to add 30 active members to the group by the end of the year. 


"Currently, Don Cushing is working on our database and soon we will be making a big push to build membership," McDaniel said. "We will reach out to eligible candidates through our members to let them know that joining MMG will benefit them on many levels. It all starts with our members reaching out to their colleagues and associates and getting the word out to the right people." 

 

During the meeting, the following individuals started their two-year terms:

 

President: Susan McDaniel, Bill Luke CJDR 

Vice President: Joe McBeth, Dallas Dodge

Treasurer: Don Cushing, Bald Hill DCJR

Secretary: Mike Opperman, Baxter Auto Group


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