Tuesday, 17 August 2021 20:29

Zeigler Auto Group Sponsoring Josh Bilicki for NASCAR Cup Series Race at Michigan International Speedway


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Zeigler Auto Group will be sponsoring Josh Bilicki of Rick Ware Racing (RWR) for the Firekeepers Casino 400 in the NASCAR Cup Series on Aug. 22 at Michigan International Speedway (MIS).

"I am very excited to be teaming up with Zeigler Auto Group and Zeigler Motorsports at Michigan International Speedway this year," said Bilicki. "This seemed to be a very natural fit, for several different reasons. Zeigler Auto Group is expanding into my home state of Wisconsin, which is very exciting for me to have them close to my home.


"Another reason is my love for all things with a motor which aligns perfectly with everyone at Zeigler Motorsports, from my background racing go-karts and motocross, to riding snowmobiles and more."


Zeigler also announced it will host an official meet and greet for Bilicki from noon to 4 p.m. Aug. 21 at Zeigler Motorsports, 5001 Park Circle Drive in Kalamazoo.


The event, which is free and open to the public, will feature opportunities for autographs and photos with Bilicki and No. 52, the Zeigler-sponsored 2021 Ford Mustang designed by Orion Biedrzycki of Hershy Designs.


Biedrzycki, who has worked with Bilicki for just under a year, said he brings his designs to life by looking closely at the relationship between sponsor, driver and racing team.


“When designing a car, I like to make the entire car feel like it's part of the sponsor's branding," Biedrzycki said. "In the Zeigler Auto Group logo, the identifier is the 'swoosh' that spans across the top of the logo. This was the perfect design aspect to continue onto the car's design. Aside from looking fast and slick, the large swooping design on the car confidently represents Zeigler's brand.”


During the official meet and greet event, there will also be chances to win tickets to watch Bilicki on Aug. 22 at Michigan, as well as other prizes and giveaways. Zeigler Motorsports’ on-site restaurant and bar, Trak-Houz Bar & Grill, will also be open with...

...plenty of specials for the entire community to enjoy.


"These are exciting times for the team at Zeigler Auto Group to partner and support such a promising young man like Josh," said Chris Snyder, GM at Zeigler Motorsports. "Josh's past experiences, with motocross and now racing cars, align perfectly with our teams across the auto group and motorsports locations."


Although this isn’t the first time Zeigler has joined Bilicki at Michigan, it is the first time the auto group is a full primary sponsor for the NASCAR Cup Series. Previously, Bilicki raced a combined Zeigler and Marriott Companies race car for the Xfinity NASCAR series when he was still part time with Rick Ware Racing. Since then, Bilicki has gone on to race with the team full time, getting behind the wheel every weekend for RWR.


“With Zeigler continuing to expand into other states---most recently Josh’s home state of Wisconsin---it is now more meaningful than ever for us to have someone like Josh represent Zeigler in a NASCAR race right here in our own backyard in Michigan," said Aaron Zeigler, president and owner of Zeigler Auto Group. "Besides being very talented and hardworking, Josh is an overall great guy. I know that the community will be very excited to get to meet him in person at our event on Saturday.”

Zeigler has purchased nine new stores over the last 16 months, with Zeigler Honda of Racine, Zeigler Toyota of Racine, Zeigler Hyundai of Racine and Zeigler Subaru of Kenosha encompassing its most recent acquisition. As Zeigler’s first in Wisconsin, the four-dealer purchase adds 14,000 vehicle sales a year to the organization, with the auto group pacing to retail more than 67,000 vehicles collectively and more than $2.2 billion in sales next year.


Other previous acquisitions include Subaru of Merrillville, purchased in May, and Mercedes-Benz and Sprinter of Hoffman Estates, Jaguar Land Rover Schaumburg and INFINITI of Hoffman Estates, purchased in January of last year.


Source: Ziegler Auto Group


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