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Monday, 26 July 2021 21:30

Zeigler Auto Group Expands into Wisconsin with 4 New Dealerships

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Zeigler Auto Group announced the purchase of four new dealerships from Home Run Auto Group owners Jim Bozich and Mark Geiger, with closing scheduled for July 26.

The acquisition, Zeigler's first in the state of Wisconsin, includes Honda of Racine, Toyota of Racine, Kenosha Subaru and Racine Hyundai, with all stores now under the Zeigler name.
 
"We are very proud to be expanding Zeigler into the great state of Wisconsin," said Aaron Zeigler, president and owner of Zeigler Auto Group. "We know that the community here will appreciate the way we do business, not just in how we go above and beyond for every single customer, but also in the way that we make it a priority to actively take part in the communities where we operate."
 
With this new purchase, Zeigler adds two new franchises, Toyota and Hyundai, to its growing brand portfolio, as well as a second Honda and Subaru location. It will also add a total of 14,000 vehicle sales a year to the organization, with Zeigler pacing to retail more than 67,000 vehicles collectively and more than $2.2 billion in sales next year.
 
Now having purchased nine new stores in the last 16 months, Zeigler said his growth strategy has always been and will always be customer-focused.

 

"Besides the fact that these are top performing, high volume stores, we chose these stores because of their great potential. They will without a doubt offer all of our customers, both current and new, access to more choices with their locations being right off the highway."
 
The dealer group previously acquired Mercedes-Benz and Sprinter of Hoffman Estates, INFINITI of Hoffman Estates and...


...Jaguar Land Rover of Schaumburg in January 2020, and Subaru of Merrillville in May of this year.
 
As of today, the new Zeigler dealerships will be rebranded as follows:

 

  • Zeigler Honda of Racine, 1701 SE Frontage Road, Mt. Pleasant, WI 53177
  • Zeigler Toyota of Racine, 13350 Kilbourn Drive, Mt. Pleasant, WI 53177
  • Zeigler Hyundai of Racine, 13313 Washington Ave., Mt. Pleasant, WI 53177
  • Zeigler Subaru of Kenosha, 7900 120th Ave., Kenosha, WI 53142
     

The dealer group is also excited to announce it has plans to keep all staff on board at all of its new stores.

 

Source: Ziegler Auto Group

 

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