DCR Systems announced Oct. 22 the company has partnered with the Chrysler, Jeep, Dodge Ram (CJDR) of Willoughby dealership in Ohio and converted an existing, outdated body shop to a DCR-operated and dealer-branded accident repair center.
“This is a great example of the type of work DCR specializes in---helping dealerships outsource their body shops to a world-class operator on their behalf,” said Michael Giarrizzo, CEO of DCR Systems’ dealer-based collision centers. “In this case, we took a very small, traditional dealer store and turned it into Willoughby Accident Repair Center---a modern, state-of-the-art facility using the DCR Process.”
The DCR Process uses lean manufacturing principles at all of its facilities to streamline production and ensure there is a segmented and sequential visual workflow.
“We couldn’t go wrong partnering with DCR Systems. They are the best in the business,” said Stephen Shane, dealer principal of CDJR of Willoughby. “We were able to enhance our customer offering tremendously at Willoughby Accident Repair Center with little risk.”
Shane recently took over the well-established dealership and was considering getting out of the collision repair business due to the current challenges in the industry, including staffing, vehicle complexity, equipment reinvestment and, most currently, the pandemic.
“Many dealerships are now faced with making a choice,” said Giarrizzo. “They must decide if they want to reinvest in their collision repair facility in light of the changes taking place or if their body shop is struggling with performance in its current state and they are better off without it.”
With CJDR of Willoughby in a similar position, the dealership decided to partner with DCR Systems to refurbish the collision repair facility and create a customer offering they could be proud of.