Lee Amaradio

Thursday, 20 October 2011 10:17

There is No Such Thing as a ‘Bad Decision’ in Business

Written by Staff

First let me say that there is no “right” answer to most of the challenges a collision owner faces today. Things that worked in the past will no longer cut it today and we need to constantly re-invent the wheel. I will give some examples of ways to cautiously move forward in today’s market.

Thursday, 23 June 2011 09:10

Learning to Deal with that “Big Hill”

Written by Lee Amaradio Jr.

Learn each day to deal with the issues you are faced with at the moment. We all make huge mistakes when we look too far ahead and begin to worry about what might or could happen eventually.

Monday, 16 May 2011 12:52

The Good Old Days

Written by Lee Amaradio Jr.

The danger in focusing on the past is that we sometimes forget to deal with the present in a productive manner. By this I mean that we want everything to be as is was and keep thinking that things soon will return to the way they were pre-recession.

Thursday, 24 March 2011 09:08

Underqualified Repairers Hurt the Whole Industry

Written by Lee Amaradio Jr.

As the financial pressure mounts with the U.S. recession going on three years now, the collision industry is rapidly falling behind the technology curve. Many shops are unable to afford the training and new equipment required to repair today’s modern vehicles.

Thursday, 24 February 2011 09:33

Setting the Record Straight on Ford vs. Aftermarket Parts Testing

Written by Lee Amaradio Jr.

I read about the aftermarket parts testing conducted by ABPA (ABPA Says Aftermarket Bumper Outperformed Ford Counterpart in Crash Test—Page 47 this issue) and I have to say that I expected as much. Not unlike CAPA certification, the results will always favor the aftermarket part. In the article they stated that is some cases the aftermarket performed “better than the OEM.”

Monday, 29 November 2010 12:09

My Customer, the Crash Test Dummy

Written by Lee Amaradio Jr.

As 2011 approaches and we move forward into another year in the collision industry, we can be sure of one thing: vehicles are changing. The way we as collision repairers do business is also changing. We are running our companies leaner. We are measuring our efficiencies and comparing our numbers with other shops around us. We have all become better at running businesses. We have changed drastically in how we manage our customer.

Thursday, 23 September 2010 11:09

Aftermarket Parts: Are they the Same? Are they Safe? Is there a Problem?

Written by Lee Amaradio Jr.

What gives me the right to comment on any of the above issues and why would I want to bite the hand that feeds me? If there were no problems with aftermarket crash parts why would I even care?

I am in business to make money, and to stay in business I need to treat my customers fairly and honestly. Part of being in business responsibly is  serving my customers by giving them  good and honest value for their money. If there were no problem with these parts I would embrace them and present them to my customers as an added value. I would be an advocate, not a critic, of  the aftermarket part.

Thursday, 26 August 2010 10:34

The Lack of Industry Leadership

Written by Lee Amaradio Jr.

I am a member of the CAA, the SCRS and a Gold Pin holder of CIC; I have some questions for all these organizations.

My first question is to the board of the CAA. As a member of the CAA, I want to know where the board stands on aftermarket parts? Do you agree with the aftermarket parts companies when they say they have tested their parts and they are the same as OEM parts according to the law that reads that the parts must be of ‘like kind and quality’ to the OEM’s?

Thursday, 22 July 2010 11:56

What Do We Do Now?

Written by Lee Amaradio Jr.

We all have worked really hard the last two years in anticipation of an upturn in the economy. What now? I haven’t seen much of an upswing. Although, as a matter of fact, I haven’t seen things get any worse either. We have made our adjustments and we just seem to be plugging along.

Thursday, 27 May 2010 12:07

Beating a Dead Horse

Written by Lee Amaradio Jr.

I try to write articles to help others out; articles that try to motivate shop owners and managers to do a better job. I have come under attack many times from some in our industry for voicing my opinion and being the person that is willing to speak up and say the hard truth.

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