Tuesday, 21 September 2021 22:37

Cadillac LYRIQ Reservations Sold Out in Just Over 10 Minutes

Written by Joey Klender, Teslarati
Cadillac LYRIQ Reservations Sold Out in Just Over 10 Minutes GM


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Cadillac announced reservations for the LYRIQ EV sold out in just over 10 minutes, marking an impressive statistic for demand.

However, Cadillac did not detail how many reservations it received before closing it down.


“Today, reservations for the 2023 Cadillac LYRIQ Debut Edition sold out in just over 10 minutes and we continue to see a lot of enthusiasm around the brand---both current product and in our all-electric future,” the automaker said. “The initial response for LYRIQ has been extraordinary. Since the show car unveiling last year, more than 200,000 people have expressed interest in learning more about the vehicle and our electric future.”


Cadillac said it had received more than 200,000 inquiries for “learning more about the vehicle and our electric future.” However, the automaker did not clarify whether this was the number of pre-orders it received for the vehicle before shutting down availability. Cadillac did not immediately respond to Teslarati's request to clarify this statistic.


The 2023 Cadillac LYIRQ Debut Edition is only the beginning of the automaker’s journey into the electric vehicle sector. A luxury brand, Cadillac’s history of high-end vehicles has now shifted toward electrified models, aligning with the plans of its parent company, General Motors, which plans to be fully electric by 2035. In June, GM increased its electric vehicle investment by 75%, from $20 billion to $35 billion through 2025.


The LYRIQ is a crossover, so it will compete with established EVs like the Tesla Model Y and the Ford Mustang Mach-E, which both have tasted success so far. The Model Y and Mach-E are both top-five EVs in terms of sales figures, according to...

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