Thursday, 17 June 2021 22:26

Toyota Says It's Still Too Soon to Focus on Electric Cars

Written by Steven Loveday, Inside EVs


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Toyota continues to assert its vehicle lineup will offer a variety of options over the next 30 years, a stance it reiterated at the company's annual shareholders meeting.

Toyota has been pushing hybrids and hydrogen for years, and it still insists it's not time to focus on electric cars.


An investor asked during the meeting why Toyota, the world's largest automaker, has a different view from that of Honda. The competing Japanese brand has set a goal to have a fully electric lineup by 2040.


Toyota Director Shigeki Terashi, who joined the call from Toyota's Aichi headquarters, reportedly replied, “It’s too early to concentrate on one option.”


Terashi added between now and 2050, the brand needs to offer multiple options, such as hybrids and fuel-cell cars. He also said these vehicle types need to compete with one another to offer people the best options.


While Ford, GM and Volkswagen have made it clear they're going "all in" related to a future of EVs, Toyota argues battery-powered cars aren't necessarily the way of the future. Moreover, it believes "non-electric cars" will continue to thrive in markets across the globe. 


“Some people love battery-electric vehicles but others don’t see...

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