Demonstrating its commitment to exceeding customer expectations, AutoNation, Inc., America's largest automotive retailer, on April 15 announced 78 AutoNation stores have been certified in the J.D. Power 2021 Dealer of Excellence Program.
This program recognizes a very selective number of retail dealerships throughout the U.S. that provide an exceptional customer sales experience and once again, AutoNation was the clear leader.
"This certification is an outstanding accomplishment for our teams. Last year we set the bar with 54 stores receiving the J.D. Power Dealer of Excellence recognition. These 54 stores again received the recognition with 24 new stores added this year. We could not be prouder," said Jim Bender, president and COO at AutoNation. "This recognition amplifies AutoNation's commitment to providing a peerless customer experience as the clear industry leader and every member of our team shares in this achievement."
Known for its "Voice of the Customer" research for more than 50 years, J.D. Power and, subsequently, its Dealer of Excellence Program help consumers identify leading retailers that will go the extra mile.
According to J.D. Power, buying a vehicle is a significant financial transaction and can be stressful because there's so much information to digest. The Dealer of Excellence Program assists auto buyers who are looking for an exceptional dealership where they can confidently buy a vehicle.
Certified dealers also benefit by leveraging the J.D. Power brand and promoting their dealership's commitment to an outstanding customer purchase experience.
Dealer of Excellence is an exclusive program and not all dealerships can qualify. Those that do must pass a three-step process.
As the first qualification criterion, J.D. Power...