Friday, 09 October 2020 17:41

SEMA Show and SEMA360: What’s the Same?

Written by Jason Catullo, SEMA


Here's a look at some more similarities between the SEMA Show and SEMA360:


  • The dates for SEMA360 and the week of the SEMA Show are the same, beginning Monday, Nov. 2, and concluding Friday, Nov. 6.
  • The SEMA Show is open to the trade only. SEMA360 is the same: open to trade only.
  • The SEMA Show features qualified buyers and media. SEMA360 will feature qualified buyers and media.
  • The SEMA Show and SEMAS 360's main buyer benefits and takeaways are the same: finding new products and new ideas. The online platform is anchored with a robust New Products Showcase of more than 1000 products.
  • Industry-leading education sessions will be a main focus of SEMA360 and feature the relevant content participants in the in-person SEMA Show have grown to count on to build their businesses.
  • Vehicles, always a mainstay at the SEMA Show, are featured in a SEMA360 online Builder Showcase and in many of the 600+ Manufacturer Showcases so buyers and media can still spot trends and see products in application.
  • OEMs use the SEMA Show to announce new products, partnerships and initiatives. There are four OEMs ready to do the same this year.
  • Celebrities and notable industry icons are part of the fabric of the in-person Show. SEMA360 will also feature the insights and talents of many of these popular personalities.
  • Show-special deals will be integrated into many of the online manufacturer presentations, just as they are at the in-person SEMA Show.
  • Networking and connecting with industry colleagues can be facilitated as they are at the SEMA Show with virtual public and private meeting rooms with video and chat capability.


While SEMA360 is all online, it has been purpose-built to include the features SEMA Show visitors have grown to expect—all designed to connect the industry and help propel businesses into a successful 2021. Nowhere else will you find the level of industry participation: 600-plus Manufacturer Showcases, a New Products Showcase featuring 1,000 products, a Builder Showcase with hundreds of vehicles, industry-leading education with 50 seminars, and unmatched networking with thousands of industry buyers and media.