Tuesday, 05 November 2019 20:48

CCC Strengthens Network for Collision Parts Marketing

CCC Information Services Inc. (CCC) and BMW of North America (BMW) announce that the automaker will leverage the CCC Promote technology to provide dealers with a powerful new marketing solution to price and promote parts to collision repair facilities while estimates are being written.

CCC Promote offers OEMs a way to present promotional pricing early in the estimating process when replacement part decisions are being made. Prices can be customized by vehicle make, model, year, or part type.


"CCC is proud to support BMW and we value their endorsement of CCC Promote," said Jim Kinsherf, vice president, OEM Group for CCC. "CCC ONE processes more than $13 billion in parts annually. By making CCC available to its dealers, BMW parts can be seen and made available within the estimating workflow of a dynamic community of repairers. We're excited to support their parts program."


Obtained via PR Newswire.