Wednesday, 10 July 2019 20:44

$5 Million in Digital Gift Card Incentives Accelerates Response to Takata Airbag Recall



“We’ve had great success helping our retail partners incentivize customers to spend more with them using Bitmo. It felt only natural to use the same concept to help this crucial initiative,” said Michael Smallwood, CEO and founder of Bitmo. “Our digital gifting platform makes gifting more convenient, flexible and secure than ever before, making it quick and easy to reward participants in the incredibly important Carma Project efforts. No more waiting for a physical gift card to be delivered in the mail. After downloading the Bitmo app, eligible participants will have their gift appear straight away. It’s this instant reward and ease of use that we hope encourages many more people to participate in raising awareness about the recall.”


The program has already delivered over $230,000 worth of incentives.


Obtained via PRWeb.





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