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Wednesday, 12 December 2018 21:53

AkzoNobel Turns Over Keys for Refurbished Car Program to NABC Recycled Rides

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This holiday season, even more people in need and the organizations that help them are getting support for getting around, thanks to the merger of two recycled car programs.

 

AkzoNobel is handing over the keys for its Acoat® Selected Benevolence Program to combine it with the National Auto Body Council’s (NABC) Recycled Rides™ initiative. The latter has its roots in the AkzoNobel program.

 

“Our program has enabled collision repair professionals across the nation to help thousands of their neighbors in need during the holiday season by presenting them with reconditioned cars,” said Rick Fifer, AkzoNobel central business services manager for automotive and specialty coatings. “By combining our customers’ efforts with the NABC Recycled Rides program, our industry will now be able to kick its community support into even higher gear.”

 

The Original Driver

 

The recycled car initiative started in the late 1990s, when Dave Adams, owner of Dave Adams Classic Collision in Orem, UT, saw mechanically sound vehicles with minor body damage go to salvage yards. Looking to turn the corner for disadvantaged neighbors, Adams and his technicians decided to donate their skills to recondition these vehicles and gift them to community members in need.

 

The program took off. Adams and his team found it rewarding to help others, vehicles were saved from the scrapyard, community members gained transportation, and Adams’ shop received positive attention.

 

In 1999, Adams shared his success story at the AkzoNobel Acoat Selected North American Performance Group conference, a semi-annual event that brings together collision repair professionals. AkzoNobel decided to help and announced that it would sponsor any group member following in Adams’ footsteps by providing Sikkens brand refinish products and a big red bow for each donated car.

 

Since then, this community relations effort has helped technicians recondition and donate more than 500 cars, providing as many families with the means to get to work, school, stores, medical appointments and more.

 

Inspiring Others

 

In 2006, the National Auto Body Council took notice of the positive impact the Benevolence program made and asked for AkzoNobel’s guidance to help create its renowned NABC Recycled Rides program. Since launching it in 2007, NABC members have donated nearly 2,000 vehicles to individuals and nonprofit organizations.


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