Friday, 29 January 2016 18:48

CARSTAR Auto Body Repair Experts Sets Sights on Strategic Growth, Operating Efficiencies to Drive Sales

CARSTAR Auto Body Repair Experts stated in a recent press release “the new partnership with Driven Brands is set to catapult the MSO into its most successful year for network growth, operational efficiencies and increased sales and profit. With record performance in 2015, CARSTAR has the strong foundation, leadership team and excellent franchise network across the U.S. and Canada to continue to lead the North American collision industry.”

According to CARSTAR, “Driven Brands provides the company opportunities for accelerated growth of the CARSTAR brand across North America, while continuing the strong insurance relationships and reputation for the highest quality repairs and industry leading KPIs. Driven Brands is providing centralized resources to fuel this growth, as well as new operating efficiencies through the existing franchising structure.”

“CARSTAR now has the ability to share best of class business practices with other leading multi-unit franchise businesses, both inside and outside of the automotive aftermarket industry,” said Jose Costa, president, Driven Brands Paint & Collision Division. “With the full integration of CARSTAR’s U.S. and Canadian operations, we have a premier, powerful network upon which to build, and look forward to achieving new levels of success in the year ahead.”

CARSTAR's Key accomplishments in 2015 included:

  • Record revenue across the North American network, which again made CARSTAR the largest MSO in North America
  • Record same store sales, the highest in the collision industry
  • Strong CSI results: 9.5 for quality and 9.6 for customer service
  • The industry’s highest average NPS scores of 83
  • Implementation of the new store branding program in more than 150 locations across America
  • Launch of the new partnership with Enterprise Rent-A-Car
  • National rollout of the CARSTAR aluminum repair program
  • National implementation of the proprietary CARSTAR EDGE performance program, with many stores achieving Tier I, II and III certification
  • Addition of two national performance-based insurance programs, with more to come
  • More than 200 stores now participating in national performance-based agreement and MSO programs
  • CARSTAR was ranked 106th on Franchise Times® annual Top 200™ ranking of the largest franchise systems in North America
  • The Romans Group LLC ranked CARSTAR as the No. 1 largest MSO again in 2015
  • CARSTAR was once again named to the Kansas City Business Journal’s Top 150 Private Companies list, moving up from 20 last year to 18 this year

CARSTAR Outlines Strategic Growth Plans for 2016:

  • Driving unit growth across the U.S. and Canada through store development
  • Increasing organic growth at its current locations through the proprietary EDGE Performance Platform, operating efficiencies and new fleet and insurance programs
  • Continuing to execute against performance-based agreements with the major insurance carriers and secure more of these relationships
  • Delivering a consumer brand that showcases CARSTAR as the premier provider of collision repair services
  • Leverage the Driven Brands synergies for efficiency and cost-savings

“We have been on a path of rapid growth and increased performance for the past three years, and the new partnership with Driven Brands provides fuel to accelerate our growth. Our store owners, our insurance partners and our vendor partners have embraced our new parent company and are excited about the new benefits they bring. We look forward to a great year ahead.”

On the purchasing front, with the combined purchasing power of CARSTAR (US and Canada) and Driven Brands, CARSTAR now has the single largest purchasing force in the automotive aftermarket industry.