Tuesday, 24 November 2015 00:57

Jose Costa, Group President of Driven Brands, Announces CARSTAR Leadership Changes and Upcoming Acquisitions

When CARSTAR employees learned about senior leadership changes being made at the company on November 20, Jose Costa, group president of Driven Brands, said it was bittersweet. “A lot of the management team had been there for a long time,” Costa told Autobody News. “Everyone was expecting changes as we assess the business. I think they were a little surprised and a little saddened because people were leaving.” He said there was also excitement for those who were promoted.

The changes included CARSTAR CEO David Byers leaving the organization and Dan Young, the SVP of Insurance, being promoted to brand president.

“David played a critical role in helping CARSTAR become the great company it is today and we are very thankful for all of his hard work and dedication,” said Costa, in an email that was distributed to employees.
After a month-long assessment looking at every aspect of the business, Costa told Autobody News, “We felt that we had to change some positions in the leadership team and have someone like Dan Young with his experience in the insurance industry lead the brand.”

Young will report directly to Costa. “Dan has been with the company for more than 12 years and has exponentially grown CARSTAR's insurance business,” said Costa. “We are confident that Dan will continue to drive incremental profitability and growth for our franchisees, and that CARSTAR will continue with this great momentum under his leadership.”

Costa said the dream is to double the size of the company over the next few years. “One of the ways to do that is by securing more insurance business,” he explained.

Employees learned of the leadership changes through email and conference calls. He encouraged employees to reach out with any questions or concerns.

“I understand that change isn't always easy but progress is impossible without it,” said Costa. “I am confident that these adjustments will ultimately benefit the brand and position us for growth.”

Other key changes include:

  • Dean Fisher, vice president of operations, was promoted to Chief Operations Officer and will report directly to Young. Fisher developed the EDGE Performance Platform, which is a five-stage process that trains, develops and coaches franchise owners. Fisher will continue to spearhead the evolution of the operational platform, to evaluate where shops are from a lean standpoint and a production standpoint.
  • Scott Robertson, vice president of development, will report to Young. His main focus will be to continue growing unit count as well as to pursue new markets and acquisitions.
  • Melissa Miller was promoted to vice president of operations, reporting to Fisher.
  • Cacey Lavin, recently promoted to controller, will report to Driven Brands' VP of accounting and finance, Ed Moore. Lavin will lead CARSTAR’s accounting and finance departments.
  • Kim Carrington was promoted to training and development manager and will report to Fisher.

“Growth is an important part of Driven's strategy and represents increased resources and opportunities for all Driven Brands partners,” said Costa. Driven Brands’ paint and collision division is comprised of CARSTAR, Maaco and Drive N Style.

He said the company is committed to achieve its “Dream Big” agenda, which is to double system sales and increase franchisee profitability through better innovation and increased purchasing power. He also mentioned that significant acquisitions are planned for later this year.

“Independent body shop owners have few options when it comes to succession planning. It’s either selling to their manager, joining a network like CARSTAR or selling to the large consolidators,” said Costa. “[Joining CARSTAR] gives them a very good opportunity to leverage their buying power, get access to more DRP business and the Edge platform and training. We see it as a win win both for the independent shop and for CARSTAR.”

For more information about CARSTAR franchise opportunities, contact Scott Robertson, head of franchise sales, srobertson@carstar.com, or visit www.drivenbrands.com and www.carstar.com 

Click HERE for related article: Melissa Miller, CARSTAR’s New VP of Operations Discusses New Role and Changes

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