Is it possible to yell at people through an article like this?
Those of you who have participated in training or seminars or 20 groups that I did years ago no doubt remember how I would sometimes jump down someone’s throat. There were times you’d see me "chew ’em up and spit ’em out."
I’ve tried over the years to become a kinder, gentler Mike. But I’m getting back to a point where I’m genuinely angry. Actually, I’m not sure if “angry” is a strong enough word.
We have a pandemic in our industry, ladies and gentlemen, and I’m not talking about COVID-19. We have a pandemic of people who don’t understand---or quite honestly don’t care---what it takes to repair a vehicle properly. And this pandemic is going to end up killing people if we don’t get it together ASAP.
You may think I’m being overly dramatic. But I can show you data that proves what I’m talking about.
Every year, my company conducts estimating training for hundreds---and in some years, thousands---of people. Some of this training is done on behalf of automakers, some is for associations, and some is for our individual clients.
If you have attended one of the virtual Collision Advice estimate training sessions since COVD-19 began, you are aware that a week prior to the class, we send out work for you to complete ahead of the training. We send you photos of a collision damaged vehicle that needs a quarter panel replaced, and the assignment is to prepare an estimate for that vehicle. Everyone uses the same rates for labor and materials.
Now I understand the limitations of photo-estimating. But what I’m looking for here is each person’s level of understanding of knowing what OEM procedures need to be researched, and their ability to do so...