- You are here:
- Home
- Ed Attanasio
Recent Columns
- Symach Invents Game-Changing Technology to Create the Shops of Tomorrow
- Day Job/Night Job: Who Says Money Doesn’t Grow on Trees?
- Shops Stuck in the Middle in Battle Over OEM Vehicle Safety Inspections
- Benefits of In-Process Quality Control Technology Discussed by Lee Rush, Sherwin-Williams
- Electric Vehicle Repair: No Room for Error
Ed Attanasio
Ed Attanasio is an automotive journalist based in San Francisco. Ed enjoys sports of all kinds and is a part time stand-up comedian.
He can be reached at era39@aol.com.
Day Job/Night Job: Eric Newell Is Not Afraid to Serve His Community in Different Ways
Written by Ed Attanasio
As a part-time firefighter, a member of his town's Building and Planning Commission and an area marketing manager for asTech---a company that focuses on providing OEM diagnostics to collision repair shops nationwide---Eric Newell, 36, is adept at multi-tasking, to say the least.
Marketing for Shops: 3 Shop-Friendly New Marketing Ideas for 2019
Written by Ed Attanasio
So, you've tried it all: conventional advertising, email marketing, digital advertising---maybe you even bought a billboard or hired a plane to write your name in the sky.
Marketing for Shops: Phoenix Solutions Group Unveils Digital Presence Management Solution
Written by Ed Attanasio
With more and more consumers searching for body shops’ information online, it has become increasingly important for shops to clean up their digital presence.
Are You Forgetting About Half Your Customers by Not Catering to Women?
Written by Ed Attanasio
In the U.S., there are half a million women actively looking to buy a new car at any given time.
After the Donation: SF Skate Club's Donated Car Is Still Rolling Along
Written by Ed Attanasio
Back in 2014, Regal Collision in Vallejo, CA, presented a completely refurbished van to the San Francisco Skate Club that is still running strong.
Day Job/Night Job: Industry Veteran Creates Vintage Wine Furniture
Written by Ed Attanasio
He's got mad skills when it comes to making furniture out of wine barrels and old wood that he finds or purchases for his creations.
Day Job/Night Job: Monte Marrott Hits Sweet Chords With His Custom Guitars
Written by Ed Attanasio
As a sales and service tech for the past 12 years at Martin Auto Color---a statewide PPG Platinum jobber with 21 locations---Monte Marrott knows that using the right tools is vital to doing a good job when it comes to painting a car or repairing a vehicle.
Day Job/Night Job: Dylan Maki Has Real Fish Stories to Tell
Written by Ed Attanasio
When Dylan Maki, VP at Maki Body & Glass in Grand Rapids, MN, isn't landing big DRPs or luring in body repair work by stressing quality and top-notch customer service, he is a professional fisherman who competes in large tournaments nationwide.
After the Donation: CA Veteran’s Benevolence Car Helps Her in Time of Need
Written by Ed Attanasio
When deserving people get cars from body shops, either MSOs or independents, it is always a win-win for the industry and the community.
Reward, Motivate Your Employees Without Breaking the Bank
Written by Ed Attanasio
I interviewed a body shop manager a few years ago who told me that he motivated his people through fear.
More...
Day Job/Night Job: Career Estimator Works for SF Giants in Security
Written by Ed Attanasio
When George Melendez isn't writing estimates at Regal Collision in Vallejo, CA, he is working as a security specialist for the San Francisco Giants at AT&T Park.
Day Job/Night Job: IL Body Shop Owner Creates Cajun Sauce, Uses as Marketing Tool
Written by Ed Attanasio
Dave Dunn is not just a shop owner. He is also a marketing guru, the owner of a training center and the founder of Gator Sauce, a culinary creation that he uses as a marketing tool that has people throughout Illinois salivating and pouring it on everything from gumbo all the way to scrambled eggs.
Day Job/Night Job: The Amazing Art of Chris Harsh
Written by Ed Attanasio
When he isn't working as a technical instructor at the AkzoNobel training facility in Orange, CA, Chris Harsh is pursuing his passions---skateboarding, surfing and art.
Image Gallery
https://www.autobodynews.com/index.php/ed-attanasio/itemlist.html?start=56#sigProId0b61b08627
Back in 1985, the actor Yul Brynner was dying from cancer when he told a television audience on "Good Morning America" that what he really wanted to do was film a commercial that said, "Now that I'm gone, I'll tell you this: Don't smoke. Whatever you do, just don't smoke."