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Ed Attanasio

Ed Attanasio is an automotive journalist based in San Francisco. Ed enjoys sports of all kinds and is a part time stand-up comedian.

 

He can be reached at era39@aol.com.

Wednesday, 09 June 2021 21:31

Painter/Car Restorer Miguel Perez Produces a Podcast and Creates a Brand

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Miguel Perez, head painter and manager at Extreme Paint Shop in South Florida during the day, hosts a podcast at night. Miguel Perez, head painter and manager at Extreme Paint Shop in South Florida during the day, hosts a podcast at night.

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Many painters are content when they’re able to get their work done on time while keeping the quality high, but that’s just the beginning for Miguel Perez, head painter and manager at Extreme Paint Shop, a division of Extreme Performance in South Florida.

While running a paint crew and working on some of the world’s most unique and expensive vehicles, Perez has created a large following of painters, metal shapers/fabricators and other collision repair and automotive restoration professionals worldwide with podcasts, merchandising and videos.

 

His brand is Refinisher Porn---@refinisherporn on Instagram---and his merchandising company is Refinish Kulture---@refinishkulture---and currently more than 100,000 followers have joined the network.

 

Perez, 34, began his career in paint/restoration as a teenager, where he was exposed to working on cars and boats.

 

“My dad retired from the Coast Guard and he started a boat restoration business called Marine Perfection,” he said. “I was working there after school and I learned a lot. Restoring boats helped me with my abilities, but working on cars was where I wanted to be.”

 

While attending Martin County High School in Stuart, FL, Perez took auto tech classes and worked on one particular vehicle for several years, he said.

 

“My brother’s 1989 BMW blew up, so I took it to school and we worked on it there. We thought that we were doing an awesome job, but when I look at that project now, I have to laugh. It shows how far I’ve come and how much I’ve improved my skills and processes over the years.”

 

After graduating from high school, Perez took a year off to regroup and figure out his next move. Then he enrolled at WyoTech, majoring in collision refinishing with a minor in metal fabrication. It was a good experience where he learned more, but he also realized school is only a platform and not just a ticket to employment.

 

“Some people graduate from WyoTech and think they’re going to enter the industry as a tech or a painter,” Perez said. “But the reality is...


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