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I interviewed a body shop manager a few years ago who told me that he motivated his people through fear. 

When George Melendez isn't writing estimates at Regal Collision in Vallejo, CA, he is working as a security specialist for the San Francisco Giants at AT&T Park. 

Dave Dunn is not just a shop owner. He is also a marketing guru, the owner of a training center and the founder of Gator Sauce, a culinary creation that he uses as a marketing tool that has people throughout Illinois salivating and pouring it on everything from gumbo all the way to scrambled eggs. 

When he isn't working as a technical instructor at the AkzoNobel training facility in Orange, CA, Chris Harsh is pursuing his passions---skateboarding, surfing and art.

Monday, 12 February 2018 21:28

A Cautionary Tale From a Career Painter

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Back in 1985, the actor Yul Brynner was dying from cancer when he told a television audience on "Good Morning America" that what he really wanted to do was film a commercial that said, "Now that I'm gone, I'll tell you this: Don't smoke. Whatever you do, just don't smoke."

When Tammy and Paul Hunt aren't working in the wholesale parts department of Flemington Car and Truck Country/NJ Parts in Flemington, NJ, they run a farm/hunting preserve and help the community whenever they can.

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Gabriel Merino, 29, works at Budd's Collision Services in Oakville, Ontario, Canada as the head painter. Like any quality painter, he focuses on the details while pushing the envelope and creating a pristine finished product every time.

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Ryan Taylor is a former body shop owner who invented Bodyshop Booster in 2009, an app that streamlines the estimating process for both customers and shops.

If there were a Hall of Fame for the inventors of collision repair equipment, there would be a whole wing named after Lavell Chisum, 92, the creator of the Chief EZ Liner. 

A few years ago, I spoke at a collision trade association meeting about marketing and advertising in the body shop world.

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