Make it a Game
In the popular 1980s book "The Game of Work," author Charles Coonradt wrote, “People will pay for the privilege of working harder than they will work when they are paid.”
He was referring, of course, to the fact that people will put tremendous effort into recreation, when it may be even more physically and mentally demanding than their paid day job. I couldn’t agree more.
The reverse can also be true. What if you paid to watch a basketball game and they forgot to supply the players and the audience with a scoreboard? Tall men running up and down the court shooting baskets that don’t count. The audience would quickly become bored and walk out, with the players right behind them!
You may laugh, but this is what it is like to work in most collision repair centers. It’s no wonder most body shop leaders complain about lack of engagement from their teams.
We live in a “Candy Crush” world where people play silly games simply because a score exists to continually challenge them. We can apply this thinking to our businesses and create an environment that offers continual improvement, challenges and even fun!
The Morning Meeting
Many shop leaders disagree with me on this, but I believe a great opportunity is lost when collision repair companies refuse to gather the entire team together in the morning for a brief “release meeting.” The reason for this disagreement stems from outdated thinking that says, “In order to be productive, we must keep the men working non-stop and not waste time in a meeting.” Given the quality of most meetings I witness, they may be right. Most of the time. However, if you structure your meetings correctly, the team can be even more productive!
A great morning meeting should include not only expectations for the day’s work, but also time for sharing how the team’s hard work is contributing to the success of the company and the company’s mission. If a body shop wants to win the game, the team needs to know how to win and how the company is keeping score.