Thursday, 09 August 2018 07:49

3M and CREF to Unveil Trophy, Initial Field for Hire Our Heroes 500 at Nace Automechanika

3M Automotive Aftermarket Division, along with the Collision Repair Education Foundation, is putting its effort to provide collision repair education opportunities for military members into high gear this year, launching the 3M Hire Our Heroes 500 at Las Vegas Motor Speedway.

On Tuesday, October 30 during the 2018 SEMA Show, representatives from top MSO and independent collision repair companies will compete in NASCAR stock cars from the NASCAR Racing Experience for bragging rights as the fastest collision repair professional in the industry. And, the winner will be presented the race trophy by NASCAR Hall of Fame member Richard Petty on Wednesday at SEMA.


Already, CARSTAR, Gerber Collision & Glass, AutoBody Evolution, Lindsay Collision Centers, Brandywine Coach Works, Skeeter’s Body Shop, Caliber Collision, Fix Auto and Berkshire Hathaway Automotive have entered the race and are ready to challenge their industry colleagues against the clock. Entries are open until August 15. Each participant has generously donated to have a car in the field, and all proceeds benefit the 3M Hire Our Heroes program.


WHO: 3M Automotive Aftermarket Division and the Collision Repair Education Foundation, along with leaders from top collision repair shops and MSO repair networks


WHAT: The unveiling of the initial field for the 3M Hire Our Heroes 500 along with the one-of-a-kind trophy to be presented by NASCAR legend Richard Petty to the race winner at SEMA


WHERE: MSO Symposium at NACE Automechanika

Thomas Murphy Ballroom

Georgia World Congress Center


WHEN: Thursday, August 9, 2018, 9 a.m. ET


Media Opportunities: Clark Plucinski, executive director for the Collision Repair Education Foundation, Dale Ross, U.S. Marketing Operations Manager for 3M Automotive Aftermarket Division, and representatives from top collision repair organizations will be available for interview following the formal remarks.


This is the sixth year that 3M has partnered with the Collision Repair Education Foundation in support of our industry and our nation's veterans. Since 2013, the 3M Hire Our Heroes program has generated more than $1,065,500 to be used toward scholarships and tool grants for military veterans and their family members. Nearly 330 military veterans and their families have already received scholarships and grants.

For more information on the 3M Hire Our Heroes campaign, visit 3mcollision.com/hire.