Thursday, 21 January 2016 11:32

A Decade of WINning

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As the Women’s Industry Network (WIN) approaches its 10th anniversary in 2016, the association celebrates a decade of WINning with big plans for the new year after enjoying a successful 2015.


Thursday, 07 January 2016 15:58

Marketing Dinosaurs That Should Be Extinct in 2016

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In all industries, there are sworn by marketing practices that will eventually become archaic, due to emerging technologies and other factors. Like anything else, times change and things that were working 10-15 years ago are no longer the best path to take.

Tuesday, 05 January 2016 16:03

A Secret to Success – Dealing with Fear

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I find it interesting that after years of being labeled as the “Lean Process Guy” you less frequently see articles by me on the subject of “Lean” as of late. It is not that I don’t still enjoy Lean and Theory of Constraints, in fact I can still “geek out” and talk about it for hours. The fact is, is that I created my business to help collision repairers not only survive in these challenging times, but to thrive, and right now what shops need even more than process methodologies is to learn to get out of their own way!

December 31 may have marked the end of a new calendar or fiscal year, but there remained a lot of “unfinished business” at the end of 2015 that will spill over to this new year. Here are four statements heard in the past year that highlight continuing activity that will play out in the year ahead.

Tuesday, 22 December 2015 10:59

The Happy, Well Informed Customer

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Even though most collision repair shops understand the importance of creating a positive customer experience, many continue to unknowingly place themselves and their customers in the uncomfortable situations that poor communication commonly creates. I don’t know how many times I have witnessed this scenario; a customer shows up on Friday afternoon to pick up their repaired vehicle and upon being presented with the bill, exclaims, “I didn’t know I had a $500 deductible!” Invariably, these awkward situations always seem to occur with an office full of other customers!

Monday, 14 December 2015 11:19

ARA Works on Important Issues for 2016

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According to Mike Swift, President of the Automotive Recyclers Association (ARA), ARA is jumping into the new year feet first as they explore some very important issues impacting their industry.

Tuesday, 01 December 2015 13:53

5 Smart Marketing Moves to Make in 2016

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Last year around this same time, I wrote an article about 5 marketing-related things to do in 2015 and I stand by everything I listed there. In order, they were:

SEMA Law 1

Jack Molodanof, a California attorney and lobbyist told body shop owners and managers how to “Protect Your Business from Fines and Disciplinary Actions by the CA Bureau of Automotive Repair” at SEMA last.

On September 18, the Collision Repair Education Foundation (CREF) hosted their Cars, Careers and Celebrities event in Chicago, and it was a complete success, according to Brandon Eckenrode, Director of Development for CREF.

Tuesday, 06 October 2015 11:01

What to Do if You Suspect Drugs in Your Shop

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If you’ve owned or managed a shop for more than a decade, you’ve likely encountered one or more employees who had issues with alcohol or drugs. Discovering the problem and then figuring out the right strategy to deal with it can be tricky.

Candy Finnigan is one of the interventionists featured on the Emmy-nominated reality show Intervention (A&E) and the author of When Enough is Enough. In this interview, we discussed the effectiveness and success rate of interventions while she provided her insights into drugs in the workplace.